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A recent blog post in Parents magazine online, “Therapy Tricks and Tips for Kids with Special Needs” (Parents.com, March 5, 2012) is an excellent example of promoting occupational therapy while enhancing the client-OT relationship. The piece was written by AOTA member Loren Shlaes,...

Are you interested in using a newspaper to promote OT Month but don’t have the time to commit to an interview? A letter to the editor may be a good option for you (and can be written at any time of day!). Friday’s Times-Tribune in Scranton, Pa. includes an excellent example penned by AOTA...

A bag of trash, a freshly-filled pothole, an approaching vehicle—things that most motorists disregard every day on the road can be frightening to someone who has returned from a warzone. These items are among countless anxiety triggers for returned service members behind the wheel. Erica Stern...

So you’ve made the initial connection with that media reporter you’ve been trying to grab the attention of. (See last week’s blog post, “How to become a reporter’s favorite source.”) Great job! But now what? The key to remaining a go-to person for media outlets...

If you follow the American Occupational Therapy Association on Facebook or Twitter, chances are you’ve already seen this article. But do you know how it came about? “20 Questions: Heidi Nejezchleb Tringali, OT” is a Q&A that was published Jan. 8, 2012 on The Student Doctor Network...

As a journalist-turned-media relations manager, I’ve been on both sides of media interviews. And while both roles have very different demands, they share two simple cravings: communication and accuracy. Think of an interview as good customer service. If you make a call because you are seeking...

FOX 2 News viewers in St. Louis, Mo., were treated to a special lesson in occupational therapy and Alzheimer’s disease last week. AOTA member Susy Stark appeared on a live segment explaining the findings of five research studies that connect a change in walking gait to Alzheimer’s disease...

An article in the June 8 edition of The Guardian titled, “Making social media work professionally,” explains that in sensitive fields—including healthcare—Twitter and Facebook can be a catalyst for networking, but need to be used carefully. “The usefulness...

Just because OT Month has passed does not mean it’s time to take a break from promoting the profession. If you attended Karen Jacobs’ Slagle lecture at AOTA’s 92 nd Annual Conference & Expo last month, you know that getting the message of occupational therapy out to the masses is...

January was a busy month for occupational therapy in the media! Here are just a few stories worth checking out that feature fellow OTs and members of AOTA: • On January 10, a story titled, Back from war, fear and danger fill driver’s seat , appeared in The New York Times. This story provides...

OT Month-inspired ‘OT in the News’ Here’s a quick and simple way to promote your profession this OT Month. The following articles featuring occupational therapy are a sampling of those published within the last month. Read a few and share one of your favorites with your social media...